Prime real estate

I was looking through the latest issue of Edge, where Daniel Kahneman, the 2002 Nobel Laureate for Economics,  was having a conversation with a bunch of luminaries that included Richard Thaler, Nathan Myrhvold, Elon Musk and Sendhil Mullainathan.

There’s a short video and some transcripts, followed by annotations and commentaries. Worth a look, as Kahneman runs his “masterclass” in behavioural economics, with a particular accent on “priming”. Important stuff, even if you disagree, in the run-up to the election.

So here it is. My comments will follow, I haven’t quite digested all of it.

Let me know what you think

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