Ricky Gervais was recently quoted as saying:
“You can’t knock up an episode of The Sopranos or 24 on a little handheld digital camera. I don’t think you’ll ever be able to sidestep TV or DVD. But TV companies will embrace it.”
I’m not sure that TV companies will ever be able to embrace things like YouTube that easily, not unless they give up on the Hit Culture Needs Heavy Investment Lie. Even the CBS approach is to use YouTube as a delivery mechanism, a “channel”, for their “hit content”.
I think this is a variant of the infrastructure lie that seeks to suppress social software. Why do people think that good robust production of digital things needs heavy infrastructure investment? Maybe it’s because nobody got fired for buying