I first came across this some four or five years ago, when researching the web for Rube Goldberg machines. But all I saw were references to the original Honda “Cog” advertisement. More recently, since maybe 2005, there have been a number of versions on the web. This one seems the most “official”, I only came across it recently while continuing with investigations into the Rube Goldberg space.
Worth seeing if you haven’t already done so.
Why then do I bother to talk about this in a blog “about information”? Because I think there are many lessons we can learn by digging into the making of the video. Lessons like what? Like maybe there is a “the physics are different” lesson to be learnt about software development meeting virtual world. Like maybe now that a critical part of Hollywood, post-production, is encamped firmly in Bollywood, the economics change as well.
Just musing. Comments welcome.